What is one piece of advice we would give for your marketing plan or communication strategy?
While this is a highly complex question involving a need for more details, we can give one generic recommendation.
You have to be consistent!!
Remain constant and do not give up too early.
Be consistent with your message to make it stick and to drive those results home. Sure, the catchy slogan and the pretty logo will catch your audience' attention. But to really see results, you must keep at it.
Set out on your marketing journey and be consistent with your efforts.